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Customer Needs, Expectations and Value

We now know irrefutably that everything we do at a conscious level is driven deep down by our emotions. Pragmatically though we have two drivers; the Emotional Motive and the Practical Motive. As...

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Staff engagement – causes & effects

Introduction I’m guessing you have stopped by for one of possibly two reasons: a) the headline caught your attention and part of you thought, “I’ve heard of that” or b) I think I understand what...

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